Friday, 28 October 2016

Facebook Reach Objective: Cap Ad Frequency While Maximizing Reach

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I love my Power Hitters Club community because members often stumble on new features before I do. Case in point: Reach Objective . Way bac...
Wednesday, 26 October 2016

How to Grow Revenue 130% Using This 7-Step Customer Retention Process

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LINDSAY WILLOTT, CEO, CUSTOMER THERMOMETER Six years ago I founded a SaaS business (Software as a Service).  Back then, every effort went ...

Instagram vs. Snapchat, Facebook Notes, Buffer Hacks & Personal Emojis – Bonus Episode [002]

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We are super excited to share our second, very special bonus podcast episode with you! Our bonus episodes offer a fun change of pace from o...
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Tuesday, 25 October 2016

3 Unique Marketing Strategies Inspired by Pokemon Go

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You're intrigued. Sure, the explosive marketing popularity of Pokémon Go is sensational. But the last thing you want to do is chase a...
Monday, 24 October 2016

I Left Google to Build Tech Ladies: How Social Media Made It Possible – Allison Esposito [SSM012]

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It's not everyday that you hear of someone leaving the tech giant Google to pursue their own fast-growing business. For Allison Esposi...
Friday, 21 October 2016

'Go Insta' feature seems to be Instagram's take on live video

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Facebook is all-in on live video. It should come as no surprise that it's bring its gung-ho approach to one of its most value acquisitio...

New Call-to-Action Button Options for Facebook Pages

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Up until now, Facebook has allowed brands to use call-to-action buttons on their posts and pages, but the actions were limited. Facebook...