When Ross Mayfield launched Pingpad in September, the idea was to give people an app that combined collaboration and conversation in one. Focused on social productivity, it blended real-time messaging with a Wiki-like product. However, in June, the company announced that it was discontinuing its app efforts and would be pivoting towards a new direction, one focused on team collaboration in the enterprise.
Today, Pingpad has relaunched and this time it's moved beyond a mobile strategy to be accessible within Slack. With the new product, the company aims to enable teams to not only share knowledge with each other, but also find ways to act upon it and make better decisions.
The spirit behind the service has remained, but the overall user experience and interface have changed. Mayfield explained that Pingpad will create a real-time wiki or note for every Slack channel. What makes this noteworthy is that every time that note is updated, the respective channel is notified.
Since its private beta program started, the company has discovered four use cases for how Pingpad can be useful in this enterprise team setting. The first is to be a primary area for teams to communicate - when connected to Slack, it'll create a channel called #Teamsite along with a corresponding wiki. This is the dashboard for all your team's information such as contact information, passwords, tools, instructions, and more.
Another use case centers around meeting notes, which seems rather straightforward.
Pingpad is useful in being a repository for documentation stored on Slack, so if you happen to have a #design or #QA channel, teams can use Pingpad as a means to store best practices, instructions, brand guidelines, or tutorials that are necessary for teams to function.
Lastly, Mayfield saw this Slack bot become a glossary for team operations. He shared that it can be a place where teammates can find common vocabulary and answers to common questions. Pingpad also supports a Slack command where you can @reply it along with “X is Y” to establish a definition or answer.
This relaunched service supports “Sign in with Slack” as well as slash commands.
In a Medium post, Mayfield explained why Pingpad opted for Slack as its focus, citing the platform as having great APIs, is a fast-growing enterprise company with more than 3 million daily active users, its business model is in alignment with what Mayfield's team wanted to do, and “they don't want to do a Twitter,” meaning that Slack isn't interested in rubbing developers the wrong way.
Pingpad's Slack bot is free to use until you've hit 100 notes per team. From there, it's assumed that you're a level that you're engaged and getting a lot of value out of the service. The company offers a premium subscription of $4 per user per month that provides unlimited number of notes and enterprise grade support.
As a consequence of this launch, there are some limitations in how you can use Pingpad. You'll be able to create new notes within Slack, but if you're looking to edit them, it'll have to be done on the desktop or mobile web. The company is still working on developing rich mobile apps.
Pingpad relaunches as a Slack bot to help enterprise teams share knowledge
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